Search Engine Optimization & Marketing
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Google Analytics is a free web service offered by Google that tracks and reports website traffic. It is the most widely used web analytics service on the Internet. In addition, they also offer two additional subscription services called Google Analytics 360 and Google Analytics for Mobile Apps, which gather usage data from iPhone and Android apps.
Keyword research is one of the most important procedures you can do to rank high in search engine results. After all, if you want people to see your website, it is imperative to have the right content and keywords for attracting the right customers. Keyword research can predict shifts in demand; help you respond to changing market conditions; and put the right content on your website to ensure potential customers reach your site when searching for particular products and/or services.
You need high-quality, relevant content on your website. Most businesses do not have the time or employees with the expertise to produce high quality content. This is where we come in. We can help by developing and integrating quality content to go along with your keywords and SEO/SEM. Additionally, we can assist with your blog posts, press releases, Facebook posts, editing your content and keeping it fresh and up to date. This is an ongoing service, as the search engines are continually looking for new content. It is a known fact that Google rewards websites that publish quality content frequently and regularly.
Paid and Free Ads
Paid ads are a really great way to attract more traffic to your site. It is a way to achieve additional exposure and/or generate leads for the services and products you offer. It can, however, become "costly."
There are also cost-free methods of advertising, such as on Facebook, Twitter, LinkedIn, Google Plus, etc. You can post information about what you do or the services you provide. Many businesses grow their customer base by doing this. Free advertising can be combined with paid advertising, such as boosting your posts through paid Facebook advertising.
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